Pharmaceutical marketing offers a great opportunity in the digital area thanks to two factors: on one hand, the high volume of information and health services which the users demand on the Internet; on the other, the reliability and confidence that only sanitary professionals can provide.

With a solid pharmaceutical marketing digital strategy, not only will you succeed in positioning yourself as a reference in your sector, in order to gain visibility and business opportunities, you will also build long term relationships with your clients in order to increase its value in the long run.


The progress of the specialized medical techniques and the socio-demographic juncture provoked a rise of the fertility and assisted reproduction medical services. In Spain, this sector represents a 9% annual rise.

Its target, women with an age between 34 and 45 and with mid-high purchasing power, is a heavy user of new technologies.
Are you still not engaging your target with a sanitary marketing digital strategy?

If you offer FIV services, egg donation, or prenatal genetics, you have a very specific target which you can reach and make loyal through tailor fit digital actions. At Increnta we make sure your services are known, we segment the users in order to contact your authentic potential customers and make your sales increase.


Pharmaceutical marketing is one of the most challenging in the health care sector. For two reasons: on one hand, the pharmaceutical sector deals with a pre-sale long product cycle and on the other, the communication and advertising channel are very restricted.

Due to this complexity, it is fundamental to rely on a pharmaceutical marketing expert.

At Increnta we customize your pharmaceutical marketing strategy depending on whether you are aiming to target the final audience or the healthcare market; if you are willing to promote a mature product or a new launch; or if your aims are over-the-counter or prescription drugs.


We want to help you transform your busiess


If your business is a niche inside the wide healthcare field, you cannot miss the digital channel opportunities.

Healthcare clinics, odontologists, esthetical surgery centers and other specialized healthcare centers have to take advantage of their concrete field of expertise in order to position themselves as references.

At Increnta, the pharmaceutical marketing strategies for this kind of company includes the optimization of its digital ecosystem, to improve its positioning and gain visibility; online advertising campaigns using the channels where your target is and Lead Management strategies to build long lasting relationships with your potential customers.

And only with a good fidelity strategy will you be able to demonstrate that the users are not only important as patients, but also as customers.

pharmaceutical marketing


If you are targeting professionals, your healthcare marketing strategy must also be professional.

Factors such as innovation, savings or a good patient recovery are values that will strengthen your brand.

Do you know how to make them visible in the digital channel?

At Increnta we believe in Content marketing or Email Marketing to build solid and long lasting relationships with healthcare professionals and reach the Buyers inside the healthcare management field.


Our methodology, the technology we use and the results we achieve have helped us to keep growing every year. Our job with thousands of potential brands in the market endorses us. Our value is our multidisciplinary team, made up of professionals with a common aim: satisfy our clients and make them grow.


Transform your leads engagement model At Increnta, Inbound Marketing is more than a concept. It is a whole working philosophy that changes completely the way in which companies do marketing. Inbound coordinates different marketing techniques on the basis of a working methodology which revolves around four concepts: engage, convert, close and delight.


Multiply your online business’incomes All of the actions you are planning with your online business will directly condition the turnover results you may obtain. Choosing a good e-commerce marketing strategy and measuring the exact impact of these actions is the key to success.


Strengthen your corporate identity Your brand is your window to the world and projects a vision of your business to your potential customers and to your installed base. At Increnta we help you improve and maximize the potential of your corporate identity with the aim of reaching the brand positioning that you desire.


And turn your brand into the reference for the sector