BANKING
AND INSURANCE

YOUR MARKETING STRATEGY FOR
BANKS ANDINSURANCE COMPANIES

In the banks and insurance companies world the users are digital, the products and services are sold online and also the business models have changed in order to adapt to this new reality. Don’t you think it is about time to digitalize your strategy for finding new clients and engaging them?

The marketing strategies of the most revolutionary banks and insurance companies identify information regarding their customers in order to educate them on new products and offer them what they really are interested in. Discover how we achieve this at Increnta.

BANKING MARKETING

The entities aim to build time lasting relationships with their customers, engage them and earn their trust.

But the new customer has new banking requests. Banking marketing has turned 360°, favoring creativity, redefining its communication policy and, most of all, using business intelligence tools for its strategy. What is its goal?

To adapt its messages to the real user’s needs, educate its customer to achieve trust and improve the relationship with other banking products; customize the strategies to the different relevant segments in which the client portfolio is divided, through tools such as our inbound marketing services.

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INSURANCE MARKETING

The insurance field is a highly competitive one.

If its digital marketing strategy is good, but not excellent, you are losing customers to your competitors.

The appearance of insurance buyers, or the online contracting, can prove this tool’s potential.

For this reason, only our inbound marketing services are capable of achieving the best results.

In order to reach the users via social networks, in search engines via optimized positioning or through advertising campaigns, it is necessary to count on a multidisciplinary team. At Increnta we have just that.

WE OPTIMIZE YOUR BANKING STRATEGY

AND TURN YOUR BRAND INTO A REFERENCE IN THE INDUSTRY

FINANCIAL MARKETING

The communication between customer and company is fundamental in our inbound marketing services.

Even if for the institutions the advanced financial products offer more profitability, the market is defined by two characteristics: mistrust for circumstantial reasons and lack of business opportunities maturity.

For this reason, your financial marketing strategy has to, first of all, shorten the distances between potential clients and the institution, in order to build a long term relationship that fosters engagement, and manages business opportunities in a smart way through Lead Nurturing, in order to attract the right users to the right product in the most timely manner.

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FREE EBOOK: B2B INBOUND MARKETING IN 2016 CLOSER TO YOUR CLIENTS

ebook-B2B-inbound-marketing-2016

DOWNLOAD IT NOW FOR FREE!

Find out how the new approach of Inbound Marketing can help your company in real life, and give you some breathing time.

According to the research you’ll see right here, an outbound lead is 62% more expensive than an inbound one. And did you also know that it’s 6 times cheaper to retain a customer than to attract a new one? Building an automated inbound strategy can bring leads to your site, building you a database of qualified contacts that will be yours, well, forever…

WHY INCRENTA?

Our methodology, the technology we use and the results we achieve have helped us to keep growing every year. Our job with thousands of potential brands in the market endorses us. Our value is our multidisciplinary team, made up of professionals with a common aim: satisfy our clients and make them grow.

Inbound

Transform your leads engagement model At Increnta, Inbound Marketing is more than a concept. It is a whole working philosophy that changes completely the way in which companies do marketing. Inbound coordinates different marketing techniques on the basis of a working methodology which revolves around four concepts: engage, convert, close and delight.

Ecommerce

Multiply your online business’incomes All of the actions you are planning with your online business will directly condition the turnover results you may obtain. Choosing a good e-commerce marketing strategy and measuring the exact impact of these actions is the key to success.

Branding

Strengthen your corporate identity Your brand is your window to the world and projects a vision of your business to your potential customers and to your installed base. At Increnta we help you improve and maximize the potential of your corporate identity with the aim of reaching the brand positioning that you desire.

WE ACHIEVE LIFETIME GOALS

And turn your brand into the reference for the sector